Kellogg’s Gets Hit By Karma
February 25th, 2009 by Perry
Business Insider recently looked at how Kellogg’s has actually been hurt by dropping Phelps over the bong photo.
Based on the Vanno Company Reputation index, the article reports Kellogg’s used to be rated 9th in America, but since the photo and the company’s decision to drop Phelps as their marketing spokesman, the company has fallen to a shoddy 83rd.
Noting that peanut butter recalls have also played a role, the dramatic decline is shown above.
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